We carry unique goods that celebrate North Carolina and are selected by staff of @ourstatemag. Shop our feed 👇
Outreach This Creator For FreeFollowers
17.9K
Following
1.1K
Total Posts
Engagement Rate
0.08%
Avg Likes
14
Avg Comments
Reaching 17.9K followers on Instagram, Our State Store is a business account. Our State Store has shared 2,186 posts to date, currently less than one post a week. Posts average 14 likes and 1 comments, an engagement rate of 0.08%.
Ourstatestore operates a business account on Instagram, pairing 17.9K followers with 2,186 posts.
For accounts with 10K–100K followers, Ourstatestore's 0.08% engagement rate reads as in the bottom 7% in the InstME index.
Ourstatestore currently publishes less than one post per week.
InstME's checks rate Ourstatestore's audience 58/100, flagging roughly 35% as low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$63–$120
Based on 17.9K followers and a 0.08% engagement rate, a single sponsored post by Ourstatestore is worth an estimated $63–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~35% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Ourstatestore | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.45% |
| Average likes | 14 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 0.32 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Our State Store is a Instagram brand on Instagram, with 17.9K followers.
Our State Store posts on Instagram as @ourstatestore.
Our State Store has 17,948 followers on Instagram (17.9K) as of Jul 15, 2026.
Our State Store's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by Our State Store average 14 likes and 1 comments.
Our State Store posts less than once a week on average.
InstME's audience-quality analysis estimates about 35% of Our State Store's followers are low-quality or inactive, giving an audience-quality score of 58/100.
Our State Store is registered as a business account on Instagram.
A sponsored post from Our State Store is estimated at $63 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,186
1
Posts / Week
0.32
Growth Score
1.6 / 100
ER Rank
7th
Engagement
0.01%
