Investing in a brighter future. Tag us @Optus or add #OPTUS to be featured.
www.digitalthumbprint.com.au/Followers
40.5K
Following
62
Total Posts
Engagement Rate
0.17%
Avg Likes
41
Avg Comments
With 40.5K followers across 1,178 posts, Optus is one of the Finance accounts tracked in the InstME index.
Compared with 76 other Finance accounts with 10K–100K followers in the InstME index, Optus's 0.17% engagement rate is in the bottom quarter (median: 0.52%).
The comment-to-like ratio works out to one comment per 2 likes, pointing to an unusually discussion-heavy audience.
Video posts from Optus average 3.5K views.
Recent posting activity averages about 2 posts per week.
The account follows just 62 others against 40.5K followers — a ratio typical of established creators and brands.
| Metric | Optus | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.52% |
| Average likes | 41 | 142 |
| Average comments | 26 | 10 |
| Posts per week | 2.04 | 0.75 |
Median values from 76 Finance accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 8, 2026
Optus has 40,541 followers on Instagram (40.5K) as of Apr 8, 2026.
Optus's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.52%) for Finance accounts with 10K–100K followers in the InstME index.
Posts by Optus average 41 likes and 26 comments.
Optus posts about 2 times per week on average.
Optus is registered as a business account on Instagram and is verified.
1,178
26
Avg Views
3,470
Posts / Week
2.04
Growth Score
3.4 / 100
Engagement
0.18%
