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On Instagram, OFFICIEL is a verified Clothing (Brand) creator with an audience of 10.9K. To date OFFICIEL has posted 1,242 times, currently around 2 posts a week. Typical posts draw 89 likes and 6 comments, putting engagement at 0.87%.
Tracked in the InstME index, Officiel.mtl is a Clothing (Brand) account with 10.9K followers and a back catalogue of 1,242 posts.
Measured against other accounts with 10K–100K followers, Officiel.mtl's 0.87% engagement rate lands below the median.
For roughly every 15 likes there is one comment, an unusually discussion-heavy audience.
Officiel.mtl keeps a posting cadence of about one post per week.
Quality checks give Officiel.mtl 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$38–$71
Based on 10.9K followers and a 0.87% engagement rate, a single sponsored post by Officiel.mtl is worth an estimated $38–$71. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Clothing (Brand)
| Metric | Officiel.mtl | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 1.45% |
| Average likes | 89 | 339 |
| Average comments | 6 | 18 |
| Posts per week | 1.8 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 26, 2026
OFFICIEL is a verified clothing (brand) creator on Instagram, with 10.9K followers.
OFFICIEL posts on Instagram as @officiel.mtl.
OFFICIEL has 10,937 followers on Instagram (10.9K) as of Aug 26, 2026.
OFFICIEL's engagement rate is 0.87%, calculated from average likes and comments per post relative to followers.
Posts by OFFICIEL average 89 likes and 6 comments.
OFFICIEL posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of OFFICIEL's followers are low-quality or inactive, giving an audience-quality score of 100/100.
OFFICIEL is registered as a creator account on Instagram and is verified.
OFFICIEL is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 1,242 posts.
Avg Comments
6
Engagement
0.16%
Yes. OFFICIEL carries the blue verified badge on Instagram.
A sponsored post from OFFICIEL is estimated at $38 to $71. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
