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Followers
16.5K
Following
0
Total Posts
Engagement Rate
9.03%
Avg Likes
1,477
Avg Comments
Notjustads is a Parenting account on Instagram with 16.5K followers and 552 published posts.
Compared with 1,174 other Parenting accounts with 10K–100K followers in the InstME index, Notjustads's 9.03% engagement rate is in the top quarter (median: 1.2%).
The comment-to-like ratio works out to one comment per 117 likes, pointing to an audience that mostly engages through likes.
Video content averages 130.2K views — 7.9× the follower count, a sign posts regularly travel beyond the existing audience.
Recent posting activity averages less than one post per week.
Audience-quality analysis puts Notjustads at 94/100; roughly 5% of followers look low-quality or inactive — a strong signal of genuine reach.
| Metric | Notjustads | Cohort median |
|---|---|---|
| Engagement rate | 9.03% | 1.2% |
| Average likes | 1,477 | 286 |
| Average comments | 13 | 17 |
| Posts per week | 0.63 | 0.59 |
Median values from 1,174 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Mar 29, 2026
Notjustads has 16,502 followers on Instagram (16.5K) as of Mar 29, 2026.
Notjustads's engagement rate is 9.03%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.2%) for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Notjustads average 1,477 likes and 13 comments.
Notjustads posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Notjustads's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Notjustads is registered as a business account on Instagram.
552
13
Avg Views
130,211
Posts / Week
0.63
Growth Score
100 / 100
48.8K
Engagement
0.56%