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News 12 Long Island runs a verified Media/news company brand account based in United States with 429.6K followers on Instagram. The account has published 21,750 posts, currently around 81 posts a week. Typical posts draw 2,586 likes and 74 comments, putting engagement at 0.62%.
News12li has built an audience of 429.6K followers on Instagram over 21,750 posts as a Media/news company account.
News12li lands below the median on engagement, 0.62% against the 100K–1M followers cohort.
The comment-to-like ratio works out to one comment per 35 likes, pointing to a healthy amount of conversation.
Lately News12li has been publishing about 81 posts per week, more than one per day.
Audience-quality analysis puts News12li at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 52 others against 429.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,500–$2,800
Based on 429.6K followers and a 0.62% engagement rate, a single sponsored post by News12li is worth an estimated $1,500–$2,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Media/news company
| Metric | News12li | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.25% |
| Average likes | 2,586 | 2,985 |
| Average comments | 74 | 73 |
| Posts per week | 81.36 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | News12li | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 0.86% |
| Average likes | 2,586 | 2,003 |
| Average comments | 74 | 56 |
| Posts per week | 81.36 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 27, 2026
News 12 Long Island is a verified media/news company brand based in United States on Instagram, with 429.6K followers.
News 12 Long Island posts on Instagram as @news12li.
News 12 Long Island has 429,604 followers on Instagram (429.6K) as of Sep 27, 2026.
News 12 Long Island's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers.
Posts by News 12 Long Island average 2,586 likes and 74 comments.
News 12 Long Island posts about 81 times per week on average.
InstME's audience-quality analysis estimates about 0% of News 12 Long Island's followers are low-quality or inactive, giving an audience-quality score of 100/100.
News 12 Long Island is registered as a business account on Instagram and is verified.
News 12 Long Island is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 21,750 posts.
Total Posts
21,750
Avg Comments
74
Engagement
0.15%
News 12 Long Island's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. News 12 Long Island carries the blue verified badge on Instagram.
A sponsored post from News 12 Long Island is estimated at $1,500 to $2,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.