Always Bold. Always Confident. Always MILLY. Show us your . Shop new arrivals now:
Followers
177.5K
Following
3K
Total Posts
Engagement Rate
0.01%
Avg Likes
19
Avg Comments
Milly runs a verified Clothing (Brand) brand account with 177.5K followers on Instagram. The account has published 4,764 posts, currently around 1 post a week. Posts average 19 likes and 2 comments, an engagement rate of 0.01%.
Milly is a Clothing (Brand) account whose 4,764 posts have grown a following of 177.5K on Instagram.
Milly's average post pulls 19 likes and 2 comments, roughly one interaction per 8,484 followers.
Video content from Milly draws about 3K views.
Milly maintains a rhythm of about one post per week.
Estimated sponsored-post value
$620–$1,200
Based on 177.5K followers and a 0.01% engagement rate, a single sponsored post by Milly is worth an estimated $620–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Milly | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.25% |
| Average likes | 19 | 2,985 |
| Average comments | 2 | 73 |
| Posts per week | 1.29 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 12, 2026
Milly is a verified clothing (brand) brand on Instagram, with 177.5K followers.
Milly has 177,479 followers on Instagram (177.5K) as of Jul 12, 2026.
Milly's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers.
Posts by Milly average 19 likes and 2 comments.
Milly posts about 1 time per week on average.
Milly is registered as a business account on Instagram and is verified.
Milly is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 4,764 posts.
Yes. Milly carries the blue verified badge on Instagram.
A sponsored post from Milly is estimated at $620 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,764
2
Avg Views
2,976
Posts / Week
1.29
Growth Score
0.2 / 100
Engagement
0.16%
