The platform for Material intelligence for architecture and design, including the Material Matters with Grant Gibson podcast
linktr.ee/materialmatters.designFollowers
20.2K
Following
604
Total Posts
Engagement Rate
0.34%
Avg Likes
68
Avg Comments
Materialmatters.design has built an audience of 20.2K followers on Instagram over 370 posts as a business account.
Materialmatters.design's 0.34% engagement rate ranks in the bottom 24% among accounts with 10K–100K followers in the InstME index.
The comment-to-like ratio works out to one comment per 37 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 2 posts per week.
Audience-quality analysis puts Materialmatters.design at 94/100; roughly 5% of followers look low-quality or inactive — a strong signal of genuine reach.
| Metric | Materialmatters.design | Cohort median |
|---|---|---|
| Engagement rate | 0.34% | 1.56% |
| Average likes | 68 | 359 |
| Average comments | 2 | 20 |
| Posts per week | 2.04 | 0.49 |
Median values from 57,657 accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Materialmatters.design has 20,240 followers on Instagram (20.2K) as of Jul 15, 2026.
Materialmatters.design's engagement rate is 0.34%, calculated from average likes and comments per post relative to followers.
Posts by Materialmatters.design average 68 likes and 2 comments.
Materialmatters.design posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Materialmatters.design's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Materialmatters.design is registered as a business account on Instagram.
370
2
Avg Views
0
Posts / Week
2.04
Growth Score
6.8 / 100
60.7K
Engagement
0.02%
