Welcome to the official home of Manulife on Instagram. For terms of use please visit: https://ow.ly/StvA50Ya6Be
Followers
24.8K
Following
37
Total Posts
Engagement Rate
0.47%
Avg Likes
112
Avg Comments
Manulife is a verified Home & DIY brand. The account has built 24.8K followers on Instagram. The account has published 1,317 posts, currently around 2 posts a week. Typical posts draw 112 likes and 4 comments, putting engagement at 0.47%.
The Home & DIY account Manulife has posted 1,317 times on Instagram and drawn 24.8K followers.
Manulife's 0.47% engagement rate is below the median of 0.75% among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 31 likes, pointing to a healthy amount of conversation.
Manulife's videos average 3.2K views per post.
Manulife's output runs to about 2 posts per week.
At 100/100 on audience quality, Manulife carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 37 others against 24.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$87–$160
Based on 24.8K followers and a 0.47% engagement rate, a single sponsored post by Manulife is worth an estimated $87–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Manulife | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 0.75% |
| Average likes | 112 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 2.44 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Manulife is a verified home & diy brand on Instagram, with 24.8K followers.
Manulife has 24,829 followers on Instagram (24.8K) as of Jul 15, 2026.
Manulife's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Manulife average 112 likes and 4 comments.
Manulife posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Manulife's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Manulife is registered as a business account on Instagram and is verified.
Manulife is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,317 posts.
Yes. Manulife carries the blue verified badge on Instagram.
1,317
4
Avg Views
3,248
Posts / Week
2.44
Growth Score
9.4 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
2.27%
A sponsored post from Manulife is estimated at $87 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
