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Outreach This Creator For FreeReaching 1.1M followers on Instagram, John John is a verified Shopping & retail brand. To date John John has posted 9,320 times, currently around 6 posts a week. Engagement runs at 0.1%, or about 1,043 likes and 6 comments per post.
On Instagram, Johnjohn runs a Shopping & retail account that has published 9,320 posts and gathered 1.1M followers.
Posts by Johnjohn tend to gather 1,043 likes and 6 comments, about one interaction per 1,012 followers.
Followers leave about one comment for every 190 likes, an audience that mostly engages through likes.
Johnjohn's recent cadence works out to about 6 posts per week.
Johnjohn follows only 13 accounts while being followed by 1.1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,700–$6,900
Based on 1.1M followers and a 0.1% engagement rate, a single sponsored post by Johnjohn is worth an estimated $3,700–$6,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Johnjohn | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.02% |
| Average likes | 1,043 | 25,711 |
| Average comments | 6 | 376 |
| Posts per week | 6.11 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 28, 2026
John John is a verified shopping & retail brand on Instagram, with 1.1M followers.
John John posts on Instagram as @johnjohn.
John John has 1,061,249 followers on Instagram (1.1M) as of Sep 28, 2026.
John John's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers.
Posts by John John average 1,043 likes and 6 comments.
John John posts about 6 times per week on average.
John John is registered as a business account on Instagram and is verified.
John John is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 9,320 posts.
Yes. John John carries the blue verified badge on Instagram.
A sponsored post from John John is estimated at $3,700 to $6,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
9,320
Avg Comments
6
Engagement
0.11%