H&R Block is a verified Tax Preparation Service brand on Instagram, tracked in the InstME index with 29.1K followers. The account has published 1,657 posts, currently less than one post a week. Posts average 48,150 likes and 610 comments, an engagement rate of 100%.
Hrblock has built an audience of 29.1K followers on Instagram over 1,657 posts as a Tax Preparation Service account.
Each post from Hrblock averages 48,150 likes and 610 comments, or about one interaction per 1 followers.
Comments arrive at about one per 79 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Hrblock sits at less than one post per week.
The account follows just 59 others against 29.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$410–$760
Based on 29.1K followers and a 100% engagement rate, a single sponsored post by Hrblock is worth an estimated $410–$760. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Tax Preparation Service
| Metric | Hrblock | Cohort median |
|---|---|---|
| Engagement rate | 100% | 1.45% |
| Average likes | 48,150 | 339 |
| Average comments | 610 | 18 |
| Posts per week | 0.58 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
H&R Block is a verified tax preparation service brand on Instagram, with 29.1K followers.
H&R Block posts on Instagram as @hrblock.
H&R Block has 29,050 followers on Instagram (29.1K) as of Jul 15, 2026.
H&R Block's engagement rate is 100%, calculated from average likes and comments per post relative to followers.
Posts by H&R Block average 48,150 likes and 610 comments.
H&R Block posts less than once a week on average.
H&R Block is registered as a business account on Instagram and is verified.
H&R Block is categorized as a tax preparation service account in the InstME index, based on the profile's bio and Instagram category across 1,657 posts.
For Life Outside The Box
Total Posts
1,657
Avg Comments
610
Engagement
0.26%
Yes. H&R Block carries the blue verified badge on Instagram.
A sponsored post from H&R Block is estimated at $410 to $760. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.