Vintage-inspired sports watches: Reimagining the classics. 🆕 Racing 40 SB03 Launching Thursday, July 9 @ 8AM (NY)
hoffmanwatches.com/products/sb03Followers
36.4K
Following
3.1K
Total Posts
Engagement Rate
0.58%
Avg Likes
201
Avg Comments
Hoffmanwatches has built an audience of 36.4K followers on Instagram over 204 posts as an Automotive account.
Hoffmanwatches has an engagement rate of 0.58%, which is below the median of 1.33% for Automotive accounts with 10K–100K followers, based on 2,320 accounts in the InstME index.
Followers leave about one comment for every 17 likes — an unusually discussion-heavy audience.
Hoffmanwatches currently publishes about 2 posts per week.
| Metric | Hoffmanwatches | Cohort median |
|---|---|---|
| Engagement rate | 0.58% | 1.33% |
| Average likes | 201 | 329 |
| Average comments | 12 | 12 |
| Posts per week | 2.27 | 0.74 |
Median values from 2,320 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Hoffmanwatches has 36,439 followers on Instagram (36.4K) as of Jul 15, 2026.
Hoffmanwatches's engagement rate is 0.58%, calculated from average likes and comments per post relative to followers. That is below the median of 1.33% for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Hoffmanwatches average 201 likes and 12 comments.
Hoffmanwatches posts about 2 times per week on average.
Hoffmanwatches is registered as a business account on Instagram.
204
12
Avg Views
0
Posts / Week
2.27
Growth Score
11.6 / 100
107.5K
Engagement
8.32%
