Vintage-inspired sports watches: Reimagining the classics. 🆕 Racing 40 SB03 Launching Thursday, July 9 @ 8AM (NY)
Outreach This Creator For FreeOn Instagram, HOFFMAN WATCHES is an Automotive brand with an audience of 36.4K. The account has published 204 posts, currently around 2 posts a week. Engagement runs at 0.58%, or about 201 likes and 12 comments per post.
Hoffmanwatches shows up in the InstME index as an Automotive account, 36.4K followers, 204 posts.
Hoffmanwatches has an engagement rate of 0.58%, which is below the median of 1.3% for Automotive accounts with 10K–100K followers, based on 3,742 accounts in the InstME index.
At one comment per 17 likes, the ratio points to an unusually discussion-heavy audience.
Hoffmanwatches keeps a posting cadence of about 2 posts per week.
Estimated sponsored-post value
$130–$240
Based on 36.4K followers and a 0.58% engagement rate, a single sponsored post by Hoffmanwatches is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Hoffmanwatches | Cohort median |
|---|---|---|
| Engagement rate | 0.58% | 1.3% |
| Average likes | 201 | 330 |
| Average comments | 12 | 12 |
| Posts per week | 2.27 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
HOFFMAN WATCHES is a automotive brand on Instagram, with 36.4K followers.
HOFFMAN WATCHES posts on Instagram as @hoffmanwatches.
HOFFMAN WATCHES has 36,439 followers on Instagram (36.4K) as of Jul 15, 2026.
HOFFMAN WATCHES's engagement rate is 0.58%, calculated from average likes and comments per post relative to followers. That is below the median of 1.3% for Automotive accounts with 10K–100K followers in the InstME index.
Posts by HOFFMAN WATCHES average 201 likes and 12 comments.
HOFFMAN WATCHES posts about 2 times per week on average.
HOFFMAN WATCHES is registered as a business account on Instagram.
HOFFMAN WATCHES is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 204 posts.
A sponsored post from HOFFMAN WATCHES is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
12
Engagement
1.73%
