@grayandsons
Explore Jewelry BrandsThe Smarter way to Buy, Sell, & Repair Fine Jewelry & Watches pre-owned ⌚️Rolex•AP•Patek Philippe•Cartier Trusted since 1980. Proudly "unauthorized"
Outreach This Creator For FreeFollowers
123.7K
Following
1.5K
Total Posts
Engagement Rate
1.8%
Avg Likes
2,206
Avg Comments
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami is a Jewelry & Watches Store brand on Instagram based in United States, tracked in the InstME index with 123.7K followers. The account has published 3,642 posts, currently less than one post a week. Engagement runs at 1.8%, or about 2,206 likes and 26 comments per post.
As a Jewelry & Watches Store account, Grayandsons reaches 123.7K followers on Instagram across 3,642 published posts.
Grayandsons posts above the median for its size: a 1.8% engagement rate against accounts with 100K–1M followers in the InstME index.
One comment lands for every 84 likes, which reads as an audience that mostly engages through likes.
Grayandsons maintains a rhythm of less than one post per week.
Audience-quality analysis puts Grayandsons at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$780–$1,400
Based on 123.7K followers and a 1.8% engagement rate, a single sponsored post by Grayandsons is worth an estimated $780–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Jewelry & Watches Store
| Metric | Grayandsons | Cohort median |
|---|---|---|
| Engagement rate | 1.8% | 1.25% |
| Average likes | 2,206 | 2,985 |
| Average comments | 26 | 73 |
| Posts per week | 0.14 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Grayandsons | Cohort median |
|---|---|---|
| Engagement rate | 1.8% | 0.86% |
| Average likes | 2,206 | 2,003 |
| Average comments | 26 | 56 |
| Posts per week | 0.14 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami is a jewelry & watches store brand based in United States on Instagram, with 123.7K followers.
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami posts on Instagram as @grayandsons.
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami has 123,735 followers on Instagram (123.7K) as of Jul 15, 2026.
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami's engagement rate is 1.8%, calculated from average likes and comments per post relative to followers.
Posts by Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami average 2,206 likes and 26 comments.
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami's followers are low-quality or inactive, giving an audience-quality score of 82/100.
3,642
26
Posts / Week
0.14
Growth Score
36 / 100
ER Rank
Top 40%
Engagement
0.03%
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami is registered as a business account on Instagram.
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami is categorized as a jewelry & watches store account in the InstME index, based on the profile's bio and Instagram category across 3,642 posts.
Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Gray & Sons l Luxury Watches, Jewelry & Diamonds l Miami is estimated at $780 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.