A bookshop and all-day café in Hyde Park, Austin Tx. 7am coffee window. 9am-9pm bookshop. ☀️
mailchi.mp/firstlightaustin/guest-newsletterFollowers
29.5K
Following
235
Total Posts
Engagement Rate
1.43%
Avg Likes
411
Avg Comments
With 29.5K followers across 545 posts, Firstlightbooks is one of the business accounts tracked in the InstME index.
A typical post by Firstlightbooks collects about 411 likes and 13 comments — roughly one interaction for every 70 followers.
Followers leave about one comment for every 32 likes — a healthy amount of conversation.
Video content averages 56.1K views — 1.9× the follower count, a sign posts regularly travel beyond the existing audience.
Firstlightbooks currently publishes about 2 posts per week.
The account follows just 235 others against 29.5K followers — a ratio typical of established creators and brands.
| Metric | Firstlightbooks | Cohort median |
|---|---|---|
| Engagement rate | 1.43% | 1.56% |
| Average likes | 411 | 359 |
| Average comments | 13 | 20 |
| Posts per week | 2.09 | 0.49 |
Median values from 57,657 accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 16, 2026
Firstlightbooks has 29,540 followers on Instagram (29.5K) as of Jul 16, 2026.
Firstlightbooks's engagement rate is 1.43%, calculated from average likes and comments per post relative to followers.
Posts by Firstlightbooks average 411 likes and 13 comments.
Firstlightbooks posts about 2 times per week on average.
Firstlightbooks is registered as a business account on Instagram.
545
13
Avg Views
56,111
Posts / Week
2.09
Growth Score
28.6 / 100
88.5K
Engagement
0.1%
