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etsy.me/shopinstagramFollowers
3.4M
Following
7.2K
Total Posts
Engagement Rate
0.27%
Avg Likes
9,323
Avg Comments
Etsy has built an audience of 3.4M followers on Instagram over 7,760 posts as a Business account.
Compared with 330 other Business accounts with over 1M followers in the InstME index, Etsy's 0.27% engagement rate is in the bottom quarter (median: 1.02%).
The comment-to-like ratio works out to one comment per 175 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 7 posts per week.
The account follows just 7,185 others against 3.4M followers — a ratio typical of established creators and brands.
| Metric | Etsy | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 1.02% |
| Average likes | 9,323 | 29,934 |
| Average comments | 53 | 408 |
| Posts per week | 6.9 | 0.57 |
Median values from 330 Business accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 27, 2026
Etsy has 3,410,200 followers on Instagram (3.4M) as of Apr 27, 2026.
Etsy's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Business accounts with over 1M followers in the InstME index.
Posts by Etsy average 9,323 likes and 53 comments.
Etsy posts about 7 times per week on average.
Etsy is registered as a business account on Instagram and is verified.
7,760
53
Avg Views
0
Posts / Week
6.9
Growth Score
5.4 / 100
4.1M
Engagement
2.94%