BOUTIQUE DESIGN HOTEL 💥Nominated for EU Mies van der Rohe Award 🏅Winner of Bulgarian Architecture Awards 2023 🏅Concept & Green Hotel of the Year 2023
Outreach This Creator For FreeFollowers
5.6K
Following
57
Total Posts
Engagement Rate
2.66%
Avg Likes
147
Avg Comments
DOT Sofia runs a Hotel brand account with 5.6K followers on Instagram. The account has published 166 posts, currently less than one post a week. Engagement runs at 2.66%, or about 147 likes and 2 comments per post.
Counting 5.6K followers and 166 posts, Dot__sofia sits in the InstME index as a Hotel account.
Across recent posts, Dot__sofia picks up 147 likes and 2 comments on average, one interaction per 38 followers.
Followers weigh in with a comment about every 80 likes, an audience that mostly engages through likes.
Video posts pull 11.4K views on average, roughly 2.0× Dot__sofia's follower base, evidence of reach beyond its own audience.
Lately Dot__sofia has been publishing less than one post per week.
Estimated sponsored-post value
$52–$97
Based on 5.6K followers and a 2.66% engagement rate, a single sponsored post by Dot__sofia is worth an estimated $52–$97. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Hotel
| Metric | Dot__sofia | Cohort median |
|---|---|---|
| Engagement rate | 2.66% | 5.05% |
| Average likes | 147 | 127 |
| Average comments | 2 | 12 |
| Posts per week | 0.3 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 9, 2026
DOT Sofia is a hotel brand on Instagram, with 5.6K followers.
DOT Sofia posts on Instagram as @dot__sofia.
DOT Sofia has 5,601 followers on Instagram (5.6K) as of Aug 9, 2026.
DOT Sofia's engagement rate is 2.66%, calculated from average likes and comments per post relative to followers.
Posts by DOT Sofia average 147 likes and 2 comments.
DOT Sofia posts less than once a week on average.
DOT Sofia is registered as a business account on Instagram.
DOT Sofia is categorized as a hotel account in the InstME index, based on the profile's bio and Instagram category across 166 posts.
A sponsored post from DOT Sofia is estimated at $52 to $97. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
166
2
Avg Views
11,433
Posts / Week
0.3
Growth Score
53.2 / 100
Engagement
1.24%