Every haul is a hunt. Every find is a flex. Share your moments for a chance to be featured
Followers
1.2M
Following
81
Total Posts
Engagement Rate
0.07%
Avg Likes
819
Avg Comments
Reaching 1.2M followers on Instagram, Dollar Tree is a verified Discount Store brand. To date Dollar Tree has posted 3,066 times, currently around 6 posts a week. Typical posts draw 819 likes and 16 comments, putting engagement at 0.07%.
Dollartree shows up in the InstME index as a Discount Store account, 1.2M followers, 3,066 posts.
A post from Dollartree usually lands 819 likes and 16 comments, near one interaction for every 1,395 followers.
The like-to-comment split is roughly 51 to one, indicating a healthy amount of conversation.
In recent weeks Dollartree has kept to about 6 posts per week.
Dollartree follows only 81 accounts while being followed by 1.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$4,100–$7,600
Based on 1.2M followers and a 0.07% engagement rate, a single sponsored post by Dollartree is worth an estimated $4,100–$7,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Discount Store
| Metric | Dollartree | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.02% |
| Average likes | 819 | 25,711 |
| Average comments | 16 | 376 |
| Posts per week | 6 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Dollar Tree is a verified discount store brand on Instagram, with 1.2M followers.
Dollar Tree posts on Instagram as @dollartree.
Dollar Tree has 1,164,417 followers on Instagram (1.2M) as of Jul 11, 2026.
Dollar Tree's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers.
Posts by Dollar Tree average 819 likes and 16 comments.
Dollar Tree posts about 6 times per week on average.
Dollar Tree is registered as a business account on Instagram and is verified.
Dollar Tree is categorized as a discount store account in the InstME index, based on the profile's bio and Instagram category across 3,066 posts.
Yes. Dollar Tree carries the blue verified badge on Instagram.
3,066
16
Posts / Week
6
Growth Score
1.4 / 100
Follower Ratio
14375.5×
Engagement
0.04%
A sponsored post from Dollar Tree is estimated at $4,100 to $7,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
