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Detikcom is a verified Media/news company brand based in Indonesia, with 5.1M followers on Instagram. The account has published 78,966 posts, currently around 24 posts a week. Typical posts draw 3,534 likes and 325 comments, putting engagement at 0.08%.
Tracked in the InstME index, Detikcom is a Media/news company account with 5.1M followers and a back catalogue of 78,966 posts.
A typical post by Detikcom collects about 3,534 likes and 325 comments, roughly one interaction for every 1,333 followers.
The audience comments once per 11 likes on average, an unusually discussion-heavy audience.
Detikcom currently publishes about 24 posts per week, more than one per day.
Detikcom keeps its following list short (41) relative to 5.1M followers, as established creators and brands tend to.
Estimated sponsored-post value
$18,000–$33,000
Based on 5.1M followers and a 0.08% engagement rate, a single sponsored post by Detikcom is worth an estimated $18,000–$33,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media/news company
| Metric | Detikcom | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.02% |
| Average likes | 3,534 | 25,711 |
| Average comments | 325 | 376 |
| Posts per week | 23.52 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Detikcom | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.59% |
| Average likes | 3,534 | 21,248 |
| Average comments | 325 | 260 |
| Posts per week | 23.52 | 2.31 |
Median values from 114 accounts in Indonesia with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 28, 2026
Detikcom is a verified media/news company brand based in Indonesia on Instagram, with 5.1M followers.
Detikcom has 5,144,213 followers on Instagram (5.1M) as of Sep 28, 2026.
Detikcom's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by Detikcom average 3,534 likes and 325 comments.
Detikcom posts about 24 times per week on average.
Detikcom is registered as a business account on Instagram and is verified.
Detikcom is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 78,966 posts.
Detikcom's profile places the account in Indonesia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Detikcom carries the blue verified badge on Instagram.
Total Posts
78,966
Avg Comments
325
Engagement
0.15%
A sponsored post from Detikcom is estimated at $18,000 to $33,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
