Big business stories. Translated for real life.
cnn.com/businessFollowers
1.3M
Following
83
Total Posts
Engagement Rate
0.62%
Avg Likes
7,649
Avg Comments
Cnnbusiness has built an audience of 1.3M followers on Instagram over 6,017 posts as a Business account.
Compared with 330 other Business accounts with over 1M followers in the InstME index, Cnnbusiness's 0.62% engagement rate is below the median of 1.02%.
The comment-to-like ratio works out to one comment per 26 likes, pointing to a healthy amount of conversation.
Video posts average 441.1K views, reaching roughly 35% of Cnnbusiness's follower base per post.
Recent posting activity averages less than one post per week.
The account follows just 83 others against 1.3M followers — a ratio typical of established creators and brands.
| Metric | Cnnbusiness | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.02% |
| Average likes | 7,649 | 29,934 |
| Average comments | 292 | 408 |
| Posts per week | 0.43 | 0.57 |
Median values from 330 Business accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Cnnbusiness has 1,278,008 followers on Instagram (1.3M) as of Jul 15, 2026.
Cnnbusiness's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Business accounts with over 1M followers in the InstME index.
Posts by Cnnbusiness average 7,649 likes and 292 comments.
Cnnbusiness posts less than once a week on average.
Cnnbusiness is registered as a business account on Instagram and is verified.
6,017
292
Avg Views
441,145
Posts / Week
0.43
Growth Score
12.4 / 100
3.5M
Engagement
0.2%
