Followers
233.4K
Following
515
Total Posts
Engagement Rate
0.85%
Avg Likes
1,960
Avg Comments
With 233.4K followers across 2,744 posts, Buttergoods is one of the business accounts tracked in the InstME index.
A typical post by Buttergoods collects about 1,960 likes and 21 comments — roughly one interaction for every 118 followers.
Followers leave about one comment for every 92 likes — an audience that mostly engages through likes.
Buttergoods currently publishes about 2 posts per week.
The account follows just 515 others against 233.4K followers — a ratio typical of established creators and brands.
| Metric | Buttergoods | Cohort median |
|---|---|---|
| Engagement rate | 0.85% | 1.31% |
| Average likes | 1,960 | 3,232 |
| Average comments | 21 | 79 |
| Posts per week | 2.32 | 0.74 |
Median values from 21,238 accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Buttergoods has 233,437 followers on Instagram (233.4K) as of Jul 15, 2026.
Buttergoods's engagement rate is 0.85%, calculated from average likes and comments per post relative to followers.
Posts by Buttergoods average 1,960 likes and 21 comments.
Buttergoods posts about 2 times per week on average.
Buttergoods is registered as a business account on Instagram.
2,744
21
Avg Views
0
Posts / Week
2.32
Growth Score
17 / 100
696.9K
Engagement
30.78%
