Menswear founded on fit, built on service, and focused on style. However you fit, Bonobos fits you.
likeshop.me/bonobosFollowers
172.4K
Following
1.1K
Total Posts
Engagement Rate
0.61%
Avg Likes
1,030
Avg Comments
Bonobos has built an audience of 172.4K followers on Instagram over 3,606 posts as a Fashion account.
Bonobos has an engagement rate of 0.61%, which is below the median of 0.88% for Fashion accounts with 100K–1M followers, based on 1,020 accounts in the InstME index.
Followers leave about one comment for every 59 likes — a healthy amount of conversation.
Bonobos currently publishes about 5 posts per week.
The account follows just 1,103 others against 172.4K followers — a ratio typical of established creators and brands.
| Metric | Bonobos | Cohort median |
|---|---|---|
| Engagement rate | 0.61% | 0.88% |
| Average likes | 1,030 | 1,976 |
| Average comments | 17 | 61 |
| Posts per week | 4.66 | 0.82 |
Median values from 1,020 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
Bonobos has 172,446 followers on Instagram (172.4K) as of Jul 9, 2026.
Bonobos's engagement rate is 0.61%, calculated from average likes and comments per post relative to followers. That is below the median of 0.88% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Bonobos average 1,030 likes and 17 comments.
Bonobos posts about 5 times per week on average.
Bonobos is registered as a business account on Instagram and is verified.
3,606
17
Avg Views
0
Posts / Week
4.66
Growth Score
12.2 / 100
500.5K
Engagement
0.27%
