Followers
88K
Following
2.4K
Total Posts
Engagement Rate
0.11%
Avg Likes
98
Avg Comments
Bella Luna Toys is a verified Toy Store brand based in United States. The account has built 88K followers on Instagram. The account has published 2,481 posts, currently around 4 posts a week. Typical posts draw 98 likes and 3 comments, putting engagement at 0.11%.
Bellalunatoys is a Toy Store account whose 2,481 posts have grown a following of 88K on Instagram.
At 0.11%, Bellalunatoys's engagement rate is in the bottom 6% relative to accounts with 10K–100K followers.
Comments arrive at about one per 34 likes, a sign of a healthy amount of conversation.
Lately Bellalunatoys has been publishing about 4 posts per week.
At 88/100 on audience quality, Bellalunatoys carries an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$310–$570
Based on 88K followers and a 0.11% engagement rate, a single sponsored post by Bellalunatoys is worth an estimated $310–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Toy Store
| Metric | Bellalunatoys | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.45% |
| Average likes | 98 | 339 |
| Average comments | 3 | 18 |
| Posts per week | 3.95 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bellalunatoys | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.9% |
| Average likes | 98 | 193 |
| Average comments | 3 | 10 |
| Posts per week | 3.95 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Bella Luna Toys is a verified toy store brand based in United States on Instagram, with 88K followers.
Bella Luna Toys posts on Instagram as @bellalunatoys.
Bella Luna Toys has 88,038 followers on Instagram (88K) as of Jul 15, 2026.
Bella Luna Toys's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by Bella Luna Toys average 98 likes and 3 comments.
Bella Luna Toys posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 10% of Bella Luna Toys's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Bella Luna Toys is registered as a business account on Instagram and is verified.
Bella Luna Toys is categorized as a toy store account in the InstME index, based on the profile's bio and Instagram category across 2,481 posts.
2,481
3
Posts / Week
3.95
Growth Score
2.2 / 100
ER Rank
6th
Engagement
1.83%
Bella Luna Toys's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Bella Luna Toys carries the blue verified badge on Instagram.
A sponsored post from Bella Luna Toys is estimated at $310 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.