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shop.bacardi.com/collections/champions-collection-limited-editionFollowers
292.3K
Following
480
Total Posts
Engagement Rate
3.07%
Avg Likes
8,846
Avg Comments
Bacardi has built an audience of 292.3K followers on Instagram over 1,031 posts as an Automotive account.
Bacardi has an engagement rate of 3.07%, which is above the median of 1.21% for Automotive accounts with 100K–1M followers, based on 794 accounts in the InstME index.
Followers leave about one comment for every 77 likes — an audience that mostly engages through likes.
Bacardi currently publishes about 4 posts per week.
The account follows just 480 others against 292.3K followers — a ratio typical of established creators and brands.
| Metric | Bacardi | Cohort median |
|---|---|---|
| Engagement rate | 3.07% | 1.21% |
| Average likes | 8,846 | 2,791 |
| Average comments | 115 | 48 |
| Posts per week | 4 | 1.11 |
Median values from 794 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 10, 2026
Bacardi has 292,312 followers on Instagram (292.3K) as of Jul 10, 2026.
Bacardi's engagement rate is 3.07%, calculated from average likes and comments per post relative to followers. That is above the median of 1.21% for Automotive accounts with 100K–1M followers in the InstME index.
Posts by Bacardi average 8,846 likes and 115 comments.
Bacardi posts about 4 times per week on average.
Bacardi is registered as a business account on Instagram and is verified.
1,031
115
Avg Views
0
Posts / Week
4
Growth Score
61.4 / 100
808.6K
Engagement
8.94%