The official Instagram account of the American Red Cross.
sprout.link/americanredcross/Followers
342.2K
Following
187
Total Posts
Engagement Rate
0.3%
Avg Likes
1,001
Avg Comments
Americanredcross is a business account on Instagram with 342.2K followers and 4,790 published posts.
On average, Americanredcross's posts earn 1,001 likes and 15 comments, about one interaction per 337 followers.
The comment-to-like ratio works out to one comment per 69 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 14 posts per week — more than one per day.
The account follows just 187 others against 342.2K followers — a ratio typical of established creators and brands.
| Metric | Americanredcross | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.31% |
| Average likes | 1,001 | 3,232 |
| Average comments | 15 | 79 |
| Posts per week | 14 | 0.74 |
Median values from 21,238 accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Americanredcross has 342,220 followers on Instagram (342.2K) as of Jul 15, 2026.
Americanredcross's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers.
Posts by Americanredcross average 1,001 likes and 15 comments.
Americanredcross posts about 14 times per week on average.
Americanredcross is registered as a business account on Instagram and is verified.
4,790
15
Avg Views
0
Posts / Week
14
Growth Score
6 / 100
1M
Engagement
63.5%