Amazon's official news channel. 📦
Followers
73.7K
Following
60
Total Posts
Engagement Rate
2.74%
Avg Likes
1,969
Avg Comments
Amazon News is a verified Retail company brand on Instagram, tracked in the InstME index with 73.7K followers. Amazon News has shared 216 posts to date, currently around 5 posts a week. Typical posts draw 1,969 likes and 51 comments, putting engagement at 2.74%.
Amazonnews is a Retail company account whose 216 posts have grown a following of 73.7K on Instagram.
At 2.74%, Amazonnews's engagement rate is about average relative to accounts with 10K–100K followers.
The comment-to-like ratio works out to one comment per 39 likes, pointing to a healthy amount of conversation.
Lately Amazonnews has been publishing about 5 posts per week.
At 100/100 on audience quality, Amazonnews carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
With 73.7K followers but only 60 accounts followed back, Amazonnews shows the ratio of a well-established account.
Estimated sponsored-post value
$710–$1,300
Based on 73.7K followers and a 2.74% engagement rate, a single sponsored post by Amazonnews is worth an estimated $710–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Retail company
| Metric | Amazonnews | Cohort median |
|---|---|---|
| Engagement rate | 2.74% | 1.45% |
| Average likes | 1,969 | 339 |
| Average comments | 51 | 18 |
| Posts per week | 5 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 28, 2026
Amazon News is a verified retail company brand on Instagram, with 73.7K followers.
Amazon News posts on Instagram as @amazonnews.
Amazon News has 73,749 followers on Instagram (73.7K) as of Apr 28, 2026.
Amazon News's engagement rate is 2.74%, calculated from average likes and comments per post relative to followers.
Posts by Amazon News average 1,969 likes and 51 comments.
Amazon News posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of Amazon News's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Amazon News is registered as a business account on Instagram and is verified.
Amazon News is categorized as a retail company account in the InstME index, based on the profile's bio and Instagram category across 216 posts.
216
51
Posts / Week
5
Growth Score
54.8 / 100
ER Rank
Top 46%
Engagement
0%
Yes. Amazon News carries the blue verified badge on Instagram.
A sponsored post from Amazon News is estimated at $710 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
