WAS is an online home store & interior design studio created by Paige Wassel (@wasselpa)
Outreach This Creator For FreeFollowers
26K
Following
26
Total Posts
Engagement Rate
12.56%
Avg Likes
3,224
Avg Comments
WAS runs a Home & DIY brand account with 26K followers on Instagram. Its posts sit across home & diy and tech. The account has published 27 posts, currently less than one post a week. Engagement runs at 12.56%, or about 3,224 likes and 45 comments per post.
The Home & DIY account ____w_a_s____ has posted 27 times on Instagram and drawn 26K followers.
____w_a_s____'s 12.56% engagement rate is in the top quarter (median: 0.75%) among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
Comments arrive at about one per 72 likes, a sign of an audience that mostly engages through likes.
Posting frequency for ____w_a_s____ sits at less than one post per week.
The account follows just 26 others against 26K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$360–$680
Based on 26K followers and a 12.56% engagement rate, a single sponsored post by ____w_a_s____ is worth an estimated $360–$680. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Tech
| Metric | ____w_a_s____ | Cohort median |
|---|---|---|
| Engagement rate | 12.56% | 0.75% |
| Average likes | 3,224 | 200 |
| Average comments | 45 | 9 |
| Posts per week | 0.13 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 16, 2026
WAS is a home & diy brand on Instagram, with 26K followers.
WAS posts on Instagram as @____w_a_s____.
WAS has 26,033 followers on Instagram (26K) as of Jul 16, 2026.
WAS's engagement rate is 12.56%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by WAS average 3,224 likes and 45 comments.
WAS posts less than once a week on average.
WAS is registered as a business account on Instagram.
WAS is categorized as a home & diy and tech account in the InstME index, based on the profile's bio and Instagram category across 27 posts.
A sponsored post from WAS is estimated at $360 to $680. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
27
45
Posts / Week
0.13
Growth Score
100 / 100
Follower Ratio
1001.3×
Engagement
1.41%
