Cosmetics Brand | Beauty
Followers
5.8M
Following
500
Total Posts
Engagement Rate
2.9%
Avg Likes
117,740
Avg Comments
Nyx_cosmetics has built an audience of 5.8M followers on Instagram over 100 posts as a Cosmetics Store account.
A typical post by Nyx_cosmetics collects about 117,740 likes and 50,460 comments — roughly one interaction for every 34 followers.
Followers leave about one comment for every 2 likes — an unusually discussion-heavy audience.
Video posts from Nyx_cosmetics average 841K views.
Nyx_cosmetics currently publishes about 5 posts per week.
InstME's audience-quality checks score Nyx_cosmetics at 100/100, with an estimated 0% low-quality or inactive followers — a strong signal of genuine reach.
The account follows just 500 others against 5.8M followers — a ratio typical of established creators and brands.
| Metric | Nyx_cosmetics | Cohort median |
|---|---|---|
| Engagement rate | 2.9% | 1.04% |
| Average likes | 117,740 | 27,441 |
| Average comments | 50,460 | 386 |
| Posts per week | 5 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Mar 22, 2026
Nyx_cosmetics has 5,800,000 followers on Instagram (5.8M) as of Mar 22, 2026.
Nyx_cosmetics's engagement rate is 2.9%, calculated from average likes and comments per post relative to followers.
Posts by Nyx_cosmetics average 117,740 likes and 50,460 comments.
Nyx_cosmetics posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of Nyx_cosmetics's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Nyx_cosmetics is registered as a business account on Instagram and is verified.
100
50,460
Avg Views
841,000
Posts / Week
5
Growth Score
10 / 100
Engagement
2.5%
