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Sotheby's Wine & Spirits

@sothebyswine

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The official Instagram account of @Sothebys Wine & Spirits. Named the Best Auction House of the Year at The Drinks Business Asian Awards 2024.

wine.sothebys.com/

Followers

38.9K

Following

278

Total Posts

775

Engagement & Performance

Engagement Rate

0.78%

Avg Likes

298

Avg Comments

7

Avg Views

2,807

Posts / Week

2.82

Growth Score

15.6 / 100

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Data last updated: Apr 8, 2026

How engagement rate is calculated

Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.

How to improve Instagram engagement

Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.